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Success Stories

How Olly Olly Helped Green Oak Exteriors Supercharge Lead Generation With LSA

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About Green Oak Exteriors

Green Oak Exteriors is a trusted roofing contractor serving Northern Virginia with decades of hands-on experience. Backed by GAF and Owens Corning Preferred Contractor certifications, they combine exceptional craftsmanship with modern materials to deliver durable, high-quality roofing solutions.

Industry: Roofing & Exteriors
Location: Woodbridge, VA
Employees: 10-15
Website: greenoakexteriors.com
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Built on a foundation of exceptional craftsmanship and unwavering integrity, Green Oak Exteriors has established itself as a trusted name in Northern Virginia’s roofing industry. With prestigious industry certifications from GAF and Owens Corning, they combine decades of experience with cutting-edge materials to deliver superior roofing solutions.

Services offered

  • Roof installation: Energy-efficient roofs using top-quality GAF and Owens Corning materials, installed by certified pros to boost safety and curb appeal.
  • Roof replacement: Long-lasting replacements built for Northern Virginia’s climate, backed by leading warranties.
  • Roof repair: Fast, effective fixes for leaks and damage, preventing bigger issues.
  • Storm damage restoration: Full repair and insurance support to restore roofs to top condition.

The Challenge

Strong Offline Reputation, But Struggling Online

John, founder of Green Oak Exteriors, had built a reputation on integrity and expert craftsmanship. But online, that reputation wasn’t showing up. Despite top-tier certifications and satisfied customers, Green Oak struggled to appear in search results and inbound leads were scarce.

Their offline success simply wasn’t translating into online visibility, limiting their growth in an increasingly digital marketplace.

The Solution

Highly Targeted Local Service Ads Campaign

Green Oak Exteriors teamed up with Olly Olly to translate their strong offline reputation into real online visibility. We launched a one-month Local Services Ads (LSA) campaign aimed at getting them in front of the right customers: homeowners actively searching for roofing services. The strategy spotlighted their industry certifications, solid review profile, and customer-first approach to build trust and win clicks.

  • Three pillars drove the approach:
    • Smart profile optimization that highlighted their certifications
    • Aggressive positioning to boost visibility
    • A competitive edge by consistently landing top ad spots

Within days, Green Oak was showing up ahead of competitors and dominating Google’s most valuable real estate, proof that the right structure can pay off fast.
With near-total coverage at the top of search results and ad placements that routinely beat organic listings, Green Oak reclaimed their space in a highly competitive market.

The Results

From Digital Disconnect to Lead Generation Success

In just one month, the campaign delivered measurable results that redefined Green Oak’s online presence. The ads brought in 51 charged leads—44 by phone, 7 by message—connecting the business with high-quality local prospects. The team saw a major lift in cost efficiency, generating those leads for just $100–$127 each in a high-cost market.

51

charged leads generated in one month

44

phone leads and 7 message leads from qualified prospects

98.66%

top impression rate outperforming organic results

4,555

ad impressions increasing brand visibility

38.11%

absolute top impression rate securing #1 position

$100-$127

average cost per lead in a competitive market

1,240% ROI? Accent Awnings Did It With Their Google Ads Revamp
1,240% ROI? Accent Awnings Did It With Their Google Ads Revamp

1,240% ROI? Accent Awnings Did It With Their Google Ads Revamp

Broad keywords triggering irrelevant clicks, generic ads that didn’t convert and conversion rates barely scraping 1%… Accent Awnings’ Google Ads were a money pit. After a full PPC rebuild with Olly Olly, they cut costs by 50%, outranked Amazon in auctions and hit 1,240% ROI. Sometimes, the smartest move is a total reset.

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Find Out How The Olly Olly App Saves Matt 40+ Hours a Month
Find Out How The Olly Olly App Saves Matt 40+ Hours a Month

Find Out How The Olly Olly App Saves Matt 40+ Hours a Month

Matt was drowning in social media management: two hours daily with barely any calls to show for it. The Olly Olly app cut his posting time to just 15 minutes while boosting inbound calls by 80% in a single month. The secret? Letting AI handle the heavy lifting so Matt could focus on clearing drains, not chasing likes.

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How Eagle Well Drilling Turned Slow Weeks Into 40+ Calls a Month With Olly Olly
How Eagle Well Drilling Turned Slow Weeks Into 40+ Calls a Month With Olly Olly

How Eagle Well Drilling Turned Slow Weeks Into 40+ Calls a Month With Olly Olly

Eagle Well Drilling had built a reputation for honest, high-quality work, but their website wasn’t bringing in new customers. After partnering with Olly Olly for a full SEO overhaul, they climbed into Google’s top five rankings for most service keywords and started seeing more than 40 calls a month across both locations.

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