All articles from Local Search Engine Optimization (38)
SEO Basics
6 min read
How to Make Your Business Website Show Up When Customers Search Online
Google’s like the Yellow Pages, but smarter. When people search “plumber near me,” it decides who shows up first, here’s how to be there.
SEO Basics
6 min read
Why Your SEO Company’s Photo Strategy is Stuck in 2015 (And What Actually Works Now)
If your SEO provider pushes photo geotagging, you’re paying for outdated tactics. Here’s what’s really happening, and why our system is different
Marketing Strategy
9 min read
The 3 Things Google Looks at to Decide Who Shows Up
Picture this: You're scrolling through Google search results for your own services, and there they are—your competitors, sitting pretty in the top three spots while...
Website & Conversions
5 min read
Your About Us Page: The Heart of Your Small Business Website
Your "About Us" page is perhaps the most important part of your website. It might not seem like a big deal, but it can make...
Insights
5 min read
What Is a Primary Location in Local SEO? And Why Should You Optimize for One?
Google relies on your primary location—the city and address tied to your business—to understand where you operate. By optimizing this spot first, you boost visibility...
Google Business Profile
6 min read
Why Posting Google Business Profile Photos Is a Must
Google Business Profile photos spark customer curiosity and showcase your business. Without them, Google can’t highlight what you offer effectively.
Google Business Profile
5 min read
Why You Should Add Google Business Profile Videos
Adding videos to your Google Business Profile could be the most impactful marketing move you make today. Not sure? Good news: adding videos is surprisingly...
Google Business Profile
7 min read
Fighting Google Business Profile Spam Listings: Leveling the Playing Field for Your Business
Not all businesses play fair. Some use shady tactics to climb the rankings, making it harder for honest businesses like yours to get noticed. This...
Increase Sales
4 min read
Maximize Conversions with an Optimized Google Business Profile Description
Most local businesses focus on collecting reviews or uploading photos. But there’s another powerful conversion tool that often goes overlooked: their Google Business Profile description.