All articles from Search Engine Optimization (20)
SEO Basics
6 min read
Yoast SEO Plugin: Useful Tool, but Only One Piece of the SEO-Puzzle
Most agencies rely on SEO plugins, like Yoast, for on-page optimization. At Olly Olly, we use it too, but it’s just one piece of a...
Social Media & Ads
13 min read
Law Firm Advertising: Should You Invest in FindLaw, Avvo, or Martindale?
Running a law firm is tough, and finding clients can be harder. Legal directories promise leads, but are they really worth your investment?
SEO Basics
5 min read
Why Backlinks and Citations Are Just a Small Part of Your SEO Strategy
Debunk backlink myths! A smart mix of backlinks, citations, and great content is the real key to boosting your local search visibility.
Reviews & Reputation
7 min read
Yelp Reviews: Hidden Gem or Wasted Time?
Keep your reviews in check! Learn which platforms matter most, Google, Yelp, and more, and where to focus your energy to build trust.
Reviews & Reputation
3 min read
The Hesitation Behind Leaving Positive Reviews & How Olly Olly Is Tackling This Challenge
Many customers don’t leave positive reviews due to time, fear of sounding insincere, or worry about judgment, even when they’re happy with your service.
Blog
3 min read
The Elegance of Effortless Three-Click Reviews
Getting reviews is hard. We're changing that. Learn how our 3-click review feature makes it effortless for customers to leave feedback, boosting your online reputation...
Blog
3 min read
The Potent Impact of Reviews on Local Blue Collar Businesses: Unveiling the Stats
No storefront? No problem. For service-area businesses, online reviews are your digital storefront. This guide unpacks the stats on how reviews boost your rank, traffic,...
Blog
3 min read
How to Upgrade Your Local SEO Strategy
With 80% of web traffic from search, are local customers finding you? Learn how a targeted local SEO strategy helps you rank higher, build trust,...
Blog
7 min read
What Are the Most Important on Page SEO Ranking Factors?
Forget Google's 200 signals. This 101 guide breaks down the 5 essential on-page SEO factors you can control—from quality content and keywords to image and...