All articles from GBP (21)
What LSA Leads Cost for Tree and Lawn Care Right Now
Most of the advice on Local Services Ads comes from people who haven't actually run them. We pulled 60 days of real spend data from...
Is Google LSA Actually Worth It for Your Trade? Run the Numbers.
Everyone's pitching Local Services Ads to trades right now, HVAC, plumbing, roofing, electrical, you name it. Before you hand Google a card, there's one calculation...
How to Dispute a Bad Google LSA Lead in 2026 (And Why You Mostly Can’t)
Google removed manual lead disputes in 2024, replacing them with an automated system that often misses the mark. Learn how the automated credit system works,...
BREAKING: Google Is Pulling Social Posts Onto Your Business Profile and Inactive Businesses Are Falling Out of the Top Spots
Your latest social media post is now competing with reviews and photos as the first thing prospects see on Google. Businesses holding the top of...
How to Create a Google Business Profile in 2026
A fully optimized Google Business Profile boosts local search visibility, builds trust with customers, and drives engagement, making it essential for any business
Own Your Local Business Visibility: Why Citation Ownership Beats Rental Models
Stop renting your local visibility. Learn why owning permanent citations with Olly Olly beats Yext’s "disappearing" rental model to build a lasting, secure digital foundation.
How to Handle Negative Google Reviews and Protect Your Business’s Online Reputation
Don't let a bad review define you. Transform criticism into your greatest asset. Learn exactly when to flag fakes, how to respond like a pro,...
Why Getting Your First 10+ Google Business Profile Reviews Matters
The Importance of Google Reviews for Small Business Remember the last time you hired a service provider? Odds are, you checked Google first to see...
How to Choose the Right Google Categories for Business Profiles
Stop confusing Google. Learn the difference between "Categories" (what you ARE) and "Services" (what you DO). This is the key to choosing 1-3 focused categories...